Previously shown only on the television screen, media content now available also over the Internet fundamentally transform traditional media consumer habits, and the dynamically changing market environment calls for a balanced regulatory system. Therefore, in November last year, NMHH published a 12-point questionnaire on the effects of OTT (online) content services on the media system within the context of a public consultation to involve industry players to identify areas where the legislator and the regulatory authority enforcing the law may have certain tasks to complete in the future. The consultation also involved the definition of OTT. Based on these opinions voiced by industry players, NMHH will be able to proactively represent Hungary’s national opinion at the EU coordination meetings, most specifically at the discussion of the European Commission’s Digital Single Market proposal and the subsequent review of the Audiovisual Media Services Directive (AVMSD).
http://english.nmhh.hu/cikk/167083/NMHH_Market_Opinions_on_OvertheTop_Content_Service_Received
http://english.nmhh.hu/dokumentum/167082/OTT_public_consulation_summary.pdf
The Impact of Over-The- Top Content Provision on the Media System