Convenience, Cost and Content Power Netflix Uptake

The number of Netflix subscribers worldwide is expected to near 100 million by 2019, according to research, and users of the service are bigger cord-cutters vs. the general population. What’s fueling adoption? Convenience, cost and content are the leading drivers.
http://www.emarketer.com/Article/Convenience-Cost-Content-Power-Netflix-Uptake/1012730?ecid=NL1002

 

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