{"id":655,"date":"2015-08-12T13:40:43","date_gmt":"2015-08-12T12:40:43","guid":{"rendered":"http:\/\/mouillere.com\/universconvergents\/?p=655"},"modified":"2015-08-18T13:41:50","modified_gmt":"2015-08-18T12:41:50","slug":"ott-services-a-complement-to-pay-tv","status":"publish","type":"post","link":"https:\/\/mouillere.com\/universconvergents\/2015\/08\/12\/ott-services-a-complement-to-pay-tv\/","title":{"rendered":"OTT services a complement to pay TV"},"content":{"rendered":"<p>Over-the-top (OTT) video services like Netflix remain \u201ca complement to, not a replacement for\u201d traditional pay TV, with 40% of web users taking multichannel and an SVOD service, according to Horowitz Research. The firm\u2019s Multiplatform Content and Services report claims that 42% of web users only take a multichannel service, compared to 11% who only take an SVOD service. Some 7% were found to have neither. The US study said that 78% of OTT users are also multichannel subscribers, but claimed that recent OTT developments from traditional pay TV distributors, like DISH\u2019s Sling TV and DirecTV\u2019s Yaveo, could \u201cstart changing the game.<br \/>\nhttp:\/\/www.digitaltveurope.net\/410681\/ott-services-a-complement-to-pay-tv-says-horowitz-research\/<br \/>\n<a href=\"http:\/\/www.horowitzresearch.com\/news\/press-releases\/ott-friend-or-foe-to-pay-tv-study-suggests-friend-and-opportunity\/\" target=\"_blank\">http:\/\/www.horowitzresearch.com\/news\/press-releases\/ott-friend-or-foe-to-pay-tv-study-suggests-friend-and-opportunity\/<\/a><\/p>\n<p><a href=\"http:\/\/www.rapidtvnews.com\/2015081239443\/ott-to-be-considered-a-friend-to-pay-tv.html#axzz3jAZxIwSE\" target=\"_blank\">http:\/\/www.rapidtvnews.com\/2015081239443\/ott-to-be-considered-a-friend-to-pay-tv.html#axzz3jAZxIwSE<\/a><\/p>\n<p><a href=\"http:\/\/advanced-television.com\/2015\/08\/12\/study-ott-complements-not-replaces-pay-tv\/\" target=\"_blank\">http:\/\/advanced-television.com\/2015\/08\/12\/study-ott-complements-not-replaces-pay-tv\/<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Over-the-top (OTT) video services like Netflix remain \u201ca complement to, not a replacement for\u201d traditional pay TV, with 40% of web users taking multichannel and an SVOD service, according to&hellip; <\/p>\n","protected":false},"author":1,"featured_media":656,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[10],"tags":[5],"class_list":["post-655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audiovisuel","tag-ott"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Horowitz-OTT-viewing-by-age.jpg?fit=300%2C265&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6jw1p-az","jetpack-related-posts":[{"id":602,"url":"https:\/\/mouillere.com\/universconvergents\/2015\/07\/29\/tv-operators-opt-for-hybrid-ott-as-preferred-business-model\/","url_meta":{"origin":655,"position":0},"title":"TV operators opt for hybrid OTT as preferred business model","author":"Fred","date":"29 juillet 2015","format":false,"excerpt":"With over-the-top now firmly established within service providers' pay-TV portfolios, the hybrid OTT model has become the paying platform of choice says research from MPP Global. With flexibility a key differentiator not only in competition with online vide firms but also pay-TV rivals, the hybrid OTT model enables content owners\u2026","rel":"","context":"Dans &quot;Audiovisuel&quot;","block_context":{"text":"Audiovisuel","link":"https:\/\/mouillere.com\/universconvergents\/category\/ip\/audiovisuel\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-04-%C3%A0-21.40.37.jpg?fit=660%2C512&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-04-%C3%A0-21.40.37.jpg?fit=660%2C512&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-04-%C3%A0-21.40.37.jpg?fit=660%2C512&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":761,"url":"https:\/\/mouillere.com\/universconvergents\/2015\/09\/03\/optimising-the-user-experience-for-ott-video-report\/","url_meta":{"origin":655,"position":1},"title":"Optimising the user experience for OTT video Report","author":"Fred","date":"3 septembre 2015","format":false,"excerpt":"OTT video providers still face challenges in delivering consistent, high-quality video experiences to consumers. They are under pressure to address an ever-growing number of devices while maintaining a smooth video experience without buffering or freezing of the image. They need to offer an attractive user guide and content. They need\u2026","rel":"","context":"Dans &quot;Audiovisuel&quot;","block_context":{"text":"Audiovisuel","link":"https:\/\/mouillere.com\/universconvergents\/category\/ip\/audiovisuel\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/09\/Deutsche-Telekom-Survey-Aug2.jpg?fit=595%2C826&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/09\/Deutsche-Telekom-Survey-Aug2.jpg?fit=595%2C826&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/09\/Deutsche-Telekom-Survey-Aug2.jpg?fit=595%2C826&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":630,"url":"https:\/\/mouillere.com\/universconvergents\/2015\/08\/12\/canadian-cord-cutting-accelerates-only-1-of-the-market\/","url_meta":{"origin":655,"position":2},"title":"Canadian cord-cutting accelerates, only 1% of the market","author":"Fred","date":"12 ao\u00fbt 2015","format":false,"excerpt":"Cord-cutting accelerated significantly in the first half in the Canadian traditional TV market, according to research from Boon Dog Professional Services. The country's eight large publicly traded pay TV service providers lost almost six times more TV subscribers, combined in the first half, compared to all of 2014. The combined\u2026","rel":"","context":"Dans &quot;Audiovisuel&quot;","block_context":{"text":"Audiovisuel","link":"https:\/\/mouillere.com\/universconvergents\/category\/ip\/audiovisuel\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-18-%C3%A0-13.50.52.jpg?fit=1200%2C503&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-18-%C3%A0-13.50.52.jpg?fit=1200%2C503&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-18-%C3%A0-13.50.52.jpg?fit=1200%2C503&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-18-%C3%A0-13.50.52.jpg?fit=1200%2C503&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Capture-d%E2%80%99%C3%A9cran-2015-08-18-%C3%A0-13.50.52.jpg?fit=1200%2C503&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":299,"url":"https:\/\/mouillere.com\/universconvergents\/2015\/07\/01\/netflix-cord-cutters-on-the-up\/","url_meta":{"origin":655,"position":3},"title":"Netflix cord-cutters \u2018on the up\u2019","author":"Fred","date":"1 juillet 2015","format":false,"excerpt":"More US Netflix subscribers are cutting their pay TV cords than ever before, according to new research. Just 67% of 829 respondents surveyed by CutCableToday said they still had a pay TV subscription, with 9% saying they planned to cancel their service next year and a further 16% currently unsure\u2026","rel":"","context":"Dans &quot;Audiovisuel&quot;","block_context":{"text":"Audiovisuel","link":"https:\/\/mouillere.com\/universconvergents\/category\/ip\/audiovisuel\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":637,"url":"https:\/\/mouillere.com\/universconvergents\/2015\/08\/14\/minority-report-the-search-for-niche-ott-audiences\/","url_meta":{"origin":655,"position":4},"title":"Minority report: the search for niche OTT audiences","author":"Fred","date":"14 ao\u00fbt 2015","format":false,"excerpt":"Serving niche audiences on a global scale is becoming an increasingly viable business model in an online world, reports Andy McDonald. As over-the-top video starts to mature, the market is increasingly giving rise to players that cater for specific audiences. While the rise of the Netflixes, Amazons and Hulus of\u2026","rel":"","context":"Dans &quot;Audiovisuel&quot;","block_context":{"text":"Audiovisuel","link":"https:\/\/mouillere.com\/universconvergents\/category\/ip\/audiovisuel\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/08\/Viewster-iPad-hor_SS_Homescreen-transp-300x211.png?fit=300%2C211&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":195,"url":"https:\/\/mouillere.com\/universconvergents\/2015\/06\/24\/pay-tv-providers-bundle-up-and-grow-via-digital-in-the-uk\/","url_meta":{"origin":655,"position":5},"title":"Pay TV Providers Bundle Up and Grow via Digital in the UK","author":"Fred","date":"24 juin 2015","format":false,"excerpt":"The number of pay TV subscribers in the UK is growing. However, this growth isn't coming from new subscribers to the core broadcast TV service. Rather, service providers are tying in viewers with attractive bundles that offer on-demand streaming services as part of their package http:\/\/www.emarketer.com\/Article\/Pay-TV-Providers-Bundle-Up-Grow-via-Digital-UK\/1012636?ecid=NL1002","rel":"","context":"Dans &quot;Audiovisuel&quot;","block_context":{"text":"Audiovisuel","link":"https:\/\/mouillere.com\/universconvergents\/category\/ip\/audiovisuel\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/06\/187376.gif?fit=324%2C288&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/posts\/655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/comments?post=655"}],"version-history":[{"count":1,"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/posts\/655\/revisions"}],"predecessor-version":[{"id":657,"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/posts\/655\/revisions\/657"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/media\/656"}],"wp:attachment":[{"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/media?parent=655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/categories?post=655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mouillere.com\/universconvergents\/wp-json\/wp\/v2\/tags?post=655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}