{"id":678,"date":"2015-07-07T14:18:40","date_gmt":"2015-07-07T13:18:40","guid":{"rendered":"http:\/\/mouillere.com\/universconvergents\/?p=678"},"modified":"2015-08-19T14:19:41","modified_gmt":"2015-08-19T13:19:41","slug":"marketing-et-vente-ciblee-en-tete-des-usages-big-data","status":"publish","type":"post","link":"https:\/\/mouillere.com\/universconvergents\/2015\/07\/07\/marketing-et-vente-ciblee-en-tete-des-usages-big-data\/","title":{"rendered":"Marketing et vente cibl\u00e9e en t\u00eate des usages Big Data"},"content":{"rendered":"<p>Am\u00e9lioration de l&#8217;exp\u00e9rience client, attraction de nouveaux clients, comp\u00e9titivit\u00e9 renforc\u00e9e ; une \u00e9tude fait le point sur les b\u00e9n\u00e9fices per\u00e7us par&#8230;<br \/>\n<a href=\"http:\/\/www.zdnet.fr\/actualites\/marketing-et-vente-ciblee-en-tete-des-usages-big-data-39822082.htm\" target=\"_blank\">http:\/\/www.zdnet.fr\/actualites\/marketing-et-vente-ciblee-en-tete-des-usages-big-data-39822082.htm<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Am\u00e9lioration de l&#8217;exp\u00e9rience client, attraction de nouveaux clients, comp\u00e9titivit\u00e9 renforc\u00e9e ; une \u00e9tude fait le point sur les b\u00e9n\u00e9fices per\u00e7us par&#8230; http:\/\/www.zdnet.fr\/actualites\/marketing-et-vente-ciblee-en-tete-des-usages-big-data-39822082.htm &nbsp;<\/p>\n","protected":false},"author":1,"featured_media":346,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2,28],"tags":[],"class_list":["post-678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-big-data","category-publicite-marketing-communication"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/mouillere.com\/universconvergents\/wp-content\/uploads\/2015\/07\/bigdata2.jpg?fit=5994%2C3492&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6jw1p-aW","jetpack-related-posts":[{"id":2336,"url":"https:\/\/mouillere.com\/universconvergents\/2017\/05\/02\/outils-pour-collecter-centraliser-et-organiser-les-donnees\/","url_meta":{"origin":678,"position":0},"title":"Outils pour collecter, centraliser et organiser les donn\u00e9es","author":"Fred","date":"2 mai 2017","format":false,"excerpt":"La revue num\u00e9rique eMarketing consacre un article tr\u00e8s utile sur des\u00a0outils\u00a0pour collecter, centraliser et organiser les donn\u00e9es dans le cadre du Big Data. 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